New application in the grain market

Yarmarka, one of the leading companies on the grain market in Russia, has chosen Easylock by Aplix®. Its brand Yelli specializes in complex dishes with easy cooking. Yelli is good for anyone who values their time, good cooking, natural products and ease of preparation! When Yamarka recently launched its “Yelli Chef” range of exotic grain mixes, it therefore made sense to place convenience as a central element of the new packaging. This translates as a beautifully designed stand-up pouch with an Easylock by Aplix® closure.


Easylock by Aplix® is an innovative reclosable system for flexible packaging. Designed with simplicity and functionality in mind, the hook-to-hook technology makes it easy to open and close while also providing both audible and tactile feedback. Its resistance to bits enables consumers to close their packaging every time despite crumbs in the hook area. Easylock by Aplix® keeps freshness and aroma locked in and prevents spillage of grains and pasta in pantries and kitchens!